Communication Intelligence
Prepared by ChangeEngine · QBR

Andela Communication Intelligence

What reached Andela's people, what they engaged with, and when to send next.

Communication→Audience→Engagement→Timing→Programs→Action

Viewing All time (Jan 2023 – Sep 2026) · data 2023-01-09 to 2026-09-30

Channel is inferred from the delivery destination: work email address / Slack ID (2023, until the Teams migration at end-2023) / Teams '29:' conversation ID (2024 onward). There is no personal-email channel in the data. Rates follow the open and click rules in Data notes.

Engagement

Volume and response over time

Monthly deliveries by channel and monthly response rates.

Monthly deliveries by channel

Stacked recipient-level deliveries

Monthly response rates

Open rate, click-to-open and click rate on one percentage axis

Open tracking began 2023-05-02; open rate and click-to-open are not shown before May 2023.

Method

Open rule. A recipient counts as opened when they have an open event or any valid click for that communication (click-implies-open). Opens are an email-only signal; tracking began 2023-05-02, so open rates before May 2023 are not shown.

Click rule. Click rate counts only deliveries of link-carrying communications (a communication has links when at least one click was ever recorded for it — the exports carry no link data directly). Groups or slots whose communications have no links read 'no links', never 0%. Email click performance is click-to-open: unique clickers / unique openers on link-carrying emails.

Scanner filter

Clicks in uniform bursts — ≥5 distinct recipients of the same communication clicking within a 20-second window — are excluded as security link-scanner traffic.

91 of 8,973 raw clicks excluded, across 7 communications:

  • Andela All-Team Offfsite RSVP scanner
  • Andelaversary - 10 years - Save the Date (Updated link) scanner
  • Brazil: Book Your Travel! scanner
  • Compensation Adjustments Notification scanner
  • Final Day scanner
  • Revenue Kick Off Swag scanner
  • Workday Update scanner
When to sendWindow: All time, email from May 2023

Day and hour of send

Which send slots drew the most engagement. Fixed window — not affected by the date-range filter.

Headline

Best email window: Monday 8:00 — 91.0% open (n=177) vs 61.8% average; worst: Wednesday 3:00 — 45.5% open (n=367).

Judged on email set-time slots with at least 90 email deliveries; a conclusion is stated only where the gap clears 3pp. Engaged = opened (email, click-implies-open) or clicked/reacted (Slack/Teams), unique per communication and recipient. Slots with only linkless Slack deliveries read 'no links'. The headline best/worst windows are judged on email open rate in set-time slots with at least 90 email deliveries, because Slack/Teams fallback rates are click/reaction-based and not comparable.

Day × hour heatmap

below baselinewithin 1ppabove baselineunder 90 deliveries (damped)no linkslinkless Slack only

Cell = engaged rate, shaded in percentage points vs the 40.3% all-slot baseline (saturates at ±25pp). Blank = nothing sent in that slot. Tap a cell for details.

000102030405060708091011121314151617181920212223
Mon
Tue
Wed
Thu
Fri
Sat
Sun

By day

Engaged rate, with signed delta vs the 40.3% baseline

  • Monday45.3%+5.0pp
  • Tuesday42.6%+2.3pp
  • Wednesday33.3%−7.0pp
  • Thursday43.1%+2.8pp
  • Friday38.4%−1.9pp
  • Saturday88.0%+47.7pp
  • Sunday27.8%−12.5pp

By hour

Percentage points vs the 40.3% baseline; faded bars are under 90 deliveries

Set time vs fallback

Email slots use the schedule record's send day and hour (ChangeEngine schedule export; mixed send timezones incl. 'Immediate Send' and 'Local Time', taken as recorded). Slack and Teams have no schedule record: their slots use delivery timestamps in UTC, grouped with the set-time sends and noted. Email deliveries before May 2023 are excluded here (no open tracking yet).

Excluded: automated, recurring and triggered communications

  • Anniv. Employee
  • Anniv. Employee Email
  • Anniv. Manager Reminder
  • Anniv. Manager Reminder Email
  • Company Swag / Day 1
AudiencesWindow: 2024-10 – 2026-09

Who engaged

Department, work region and management level, then the most and least engaged people. Fixed window — not affected by the date-range filter.

These views cover 2024-10 – 2026-09 only. person_id coverage of deliveries: 2023: 31.6%, 2024: 87.3%, 2025: 100.0%, 2026: 100.0%. Coverage reaches and stays at or above 95% per month from 2024-10. Department, work-region, management-level and per-person views run on the coverage-safe window (2024-10 – 2026-09) only; earlier rows (all 2023 Slack, early email, and most of the 2024 Teams ramp-up) carry no person link. Groups with fewer than 5 roster members are suppressed.

Reach by year

2023low confidence
93.6%

estimated

918 reached of ~981 employed

Part year: Jan 9 – Dec

2024
87.2%

estimated

471 reached of ~540 employed

Full year

2025
85.1%

estimated

336 reached of ~395 employed

Full year

2026
90.9%

estimated

239 reached of ~263 employed

Part year: Jan – Sep

Reach method. Workforce reach is ESTIMATED. Andela migrated HRIS systems on 2023-02-03 and 2026-02-03; person records deleted on exactly those dates (2,349 and 651 people) are migration artifacts, not leaves. Per ChangeEngine instruction (Jess, Oct 2 2026), leave dates on the two HRIS-migration dates are estimated from the surrounding attrition: each migration-stamped person's leave is spread at a constant rate between their record creation and the migration date (expected-headcount model). Deletions on any other date (5 people) are real leave dates. Sanity check: modeled headcount at 2026-09-30 equals the 243-person active roster. Reach = unique recipients (person where linked, else recipient/destination key) over average estimated headcount; 2023 is low-confidence (33.7% of deliveries unlinked and Slack-vs-email keys can double-count). A year's denominator is the estimated number of people employed at any point in that year, so it exceeds the average headcount in shrinking years.

Department

GroupDeliveriesOpenCTOClick
  • Customer Success81277.9%12.2%9.7%
  • Accounting57468.0%13.1%8.7%
  • Talent Fulfillment53577.2%14.7%12.0%
  • Sales53281.5%18.0%12.9%
  • Engineering49158.9%19.8%11.4%
  • Revenue Operations33873.8%13.5%9.6%
  • Talent Operations29086.1%13.7%12.6%
  • Business Analytics28471.0%14.7%10.2%
  • Executive28474.5%24.1%16.9%
  • Sales Development26388.2%23.9%18.7%
  • IT25075.4%16.0%11.6%
  • AI Solutions19882.0%27.7%19.7%

Management level

  • IC139 people on roster
    Deliveries
    3,113
    Open
    73.8%
    CTO
    16.8%
    Click
    11.9%
  • Manager64 people on roster
    Deliveries
    2,436
    Open
    75.2%
    CTO
    16.8%
    Click
    12.2%
  • Director26 people on roster
    Deliveries
    720
    Open
    78.8%
    CTO
    16.0%
    Click
    13.4%
  • VP+14 people on roster
    Deliveries
    309
    Open
    72.5%
    CTO
    22.4%
    Click
    15.3%

Management level derived from HRIS job-title keywords plus the manager chain: VP+ (chief/VP/president), Director, Manager (title or manages someone), IC.

Top engaged people

Window 2024-10 – 2026-09; 126 people ranked. Bars show the engagement score on a 0–100% scale. Only people with at least 20 deliveries in the window are ranked.

Most engaged managers

Top 25 of 126 ranked people by engagement score.

  1. 1Akua SenchereyProduct Marketing · Senior Product Marketing Manager63.1%
    42 deliveries97.6% open31.6% click (of 38)1 Teams reactions
  2. 2Spencer JentzschProduct Operations · Senior Tech Operations Manager62.5%
    36 deliveries100.0% open27.3% click (of 33)0 Teams reactions
  3. 3Erin LothsonExecutive · VP, Legal58.6%
    29 deliveries93.1% open26.9% click (of 26)0 Teams reactions
  4. 4Maria EliasAI Solutions · Strategic Talent Solutions Manager57.1%
    42 deliveries95.2% open21.6% click (of 37)0 Teams reactions
  5. 5Oluwabusayo FolaranmiTalent Fulfillment · Sr Manager, Fulfillment57.1%
    42 deliveries100.0% open16.7% click (of 36)0 Teams reactions

Most engaged employees

Top 25 of 126 ranked people by engagement score.

  1. 1Tiago MiyaokaTalent Fulfillment · Senior Fulfillment Partner58.5%
    41 deliveries97.6% open22.2% click (of 36)0 Teams reactions
  2. 2Ilana KaplanProduct Design · Product Designer57.7%
    39 deliveries100.0% open17.1% click (of 35)0 Teams reactions
  3. 3Anine WardSales · Strategic Account Executive57.1%
    42 deliveries100.0% open16.2% click (of 37)0 Teams reactions
  4. 4Santiago SofferTalent Operations · Talent Operations Analyst55.1%
    39 deliveries97.4% open14.3% click (of 35)0 Teams reactions
  5. 5Silvina VeronTalent Operations · Talent Operations Analyst55.0%
    40 deliveries97.5% open14.3% click (of 35)0 Teams reactions

Least engaged

Where a nudge or a different channel could help.

Least engaged people

Lowest 10 of 126 ranked people, lowest score first.

  1. 1Kaz YoshiharaEngineering · Senior Engineer14.0%
    43 deliveries25.6% open2.6% click (of 39)0 Teams reactions
  2. 2Jose FuentesIT · Senior IT Engineer14.1%
    39 deliveries25.6% open2.9% click (of 35)0 Teams reactions
  3. 3Mohamed AbdelwahabEngineering · Senior Engineer16.7%
    39 deliveries28.2% open5.7% click (of 35)0 Teams reactions
  4. 4Natasha RaimondiRecruiting · Strategic Global Recruiter17.4%
    43 deliveries32.6% open2.6% click (of 38)0 Teams reactions
  5. 5Emmanuel CastroEngineering · Engineer III17.5%
    40 deliveries30.0% open5.7% click (of 35)0 Teams reactions

Method

Coverage-safe window only (2024-10 – 2026-09), email channel. A delivery counts as opened when the recipient has an open event or any valid click for that communication (click-implies-open). Click rate = clicked deliveries / that person's deliveries of link-carrying communications only; people with no link deliveries show 'no links'. Scanner-burst clicks are excluded everywhere. Engagement score = (opened + clicked) / (2 x deliveries). Fewer than 20 window deliveries: not ranked. Teams reactions shown as counts only.

Rank threshold: at least 20 deliveries in the window.

Programs & channels

What each program and channel delivered

Viewing All time (Jan 2023 – Sep 2026). program.csv (full lookup, 35 programs; all 19 program_ids seen in deliveries are named; the schedule export's 16 titles all agree).

Work email

All years

Deliveries
22,472
Communications
152
Open rate
62.0%
Click-to-open
25.6%
Click rate
16.0%
Scanner-affected
7

Slack

2023 only, pre-Teams-migration

Deliveries
8,176
Communications
79
Link deliveries
6,986
Click rate
13.2%

Teams

2024 onward

Deliveries
7,232
Communications
33
Click rate
8.0%
Reactions
50
Interactors
417
Interaction rate
5.8%

Programs

19 active in this window · sorted by deliveries
ProgramChannelsDeliveriesCommsOpenCTOClick
Other scannerWork emailSlackTeams12,1327061.8%51.2%16.8%
ITWork emailTeams4,2092473.1%13.8%8.4%
EOY COMMSWork emailSlack3,5561954.7%15.0%7.0%
Employee Engagement scannerWork emailSlackTeams3,1382661.5%83.8%28.4%
Employee AdvocacyWork emailTeams2,9701159.4%9.8%4.6%
Product NewsletterWork email2,8341563.6%5.9%3.7%
Goal Setting 2023 scannerSlack2,0965——8.0%
Mid-year ReflectionsWork emailSlack2,0941449.9%47.3%9.9%
Health & WellnessSlackTeams1,0349——16.9%
Birthdays and AnniversariesautomatedWork emailTeams669679.3%—no links

Open and click-to-open are email-only (— when a program sent no email). "no links" = none of the program's communications carried a link.

CommunicationsWindow: All time

Best and worst performing communications

Ranked by email open rate among email communications with at least 100 deliveries; automated, recurring and triggered communications are excluded. Fixed window.

Top 5 by open rate

  1. 1June 2ndIT· first sent 2025-06-02· 177 deliveries· click 15.8%Work email91.0%open
  2. 2Action Required: Google Drive Public Sharing Update by Oct 31IT· first sent 2025-10-15· 168 deliveries· click 5.4%Work email87.5%open
  3. 3Andela All-Team Offfsite RSVP scannerOther· first sent 2024-10-01· 306 deliveries· click 69.9%Work email84.6%open
  4. 4SECURITY NOTICE: Stay Alert for Phishing and Scam MessagesIT· first sent 2026-06-24· 218 deliveries· click no linksWork email84.4%open
  5. 5SharePoint Data Migration UpdateIT· first sent 2025-07-02· 172 deliveries· click 2.9%Work email83.7%open

Bottom 5 by open rate

  1. 1May Mock CampaignMental Wellbeing Challenge 2023· first sent 2023-05-02· 392 deliveries· click 1.8%Work email39.3%open
  2. 2EOY Awards - RecordingAwards Programs· first sent 2023-12-20· 326 deliveries· click 9.5%Work email43.3%open
  3. 3IT CommsOther· first sent 2023-12-21· 326 deliveries· click 6.1%Work email45.1%open
  4. 4#Workplacesprint Re-thinking Meetings Other· first sent 2023-08-02· 367 deliveries· click 6.0%Work email45.5%open
  5. 51H Round UpEmployee Engagement· first sent 2023-07-11· 377 deliveries· click no linksWork email46.2%open
Communication calendarWindow: All time

June 2026

Every communication plotted on the day it first went out. Fixed window — page through months with the arrows.

3 communications first sent this month
Work emailSlackTeamsAutomated (recurring/triggered)2–3 on a day4+ on a day (crowded)

Reading a day: each communication on its first send day; automated recurrences not re-plotted. Deliveries on a card cover all of that communication's sends. Day shading counts the communications first sent that day.

Mon
Tue
Wed
Thu
Fri
Sat
Sun
1
    2
      3
        4
          5
            6
              7
                8
                  9
                    10
                      11
                        12
                        • Anniv. Manager Reminder Email43 deliv.
                        13
                        • Anniv. Employee Email39 deliv.
                        14
                          15
                            16
                              17
                                18
                                  19
                                    20
                                      21
                                        22
                                          23
                                            24
                                            • SECURITY NOTICE: Stay Alert for Phishing and Scam Messages218 deliv.
                                            25
                                              26
                                                27
                                                  28
                                                    29
                                                      30
                                                        Swag

                                                        Swag roadmap

                                                        What has shipped to Andela's people, year by year.

                                                        Live now

                                                        Andela Swag Hub

                                                        Inventory, redemptions and low-stock alerts in one place.

                                                        Open the Swag Hub

                                                        1. 2023

                                                          Swag expansion and third-party items

                                                          Third-party item fulfilment fee approved by Gina (Nov 28, 2023). SwagUp then shipped items from 4 locations worldwide.

                                                          “Carmen” cup and sweatshirt pack

                                                          160 units with a branded mailer box, personalised cards, a Stanley mug and a grey sweatshirt (ordered Nov 30, 2023).

                                                        2. 2024

                                                          10th anniversary pack

                                                          About 70 packs, due in New York by May 6; tracking followed up on May 3.

                                                          Elevated swag pack

                                                          Stanley cup, Moleskine notebook and premium pen as option B, finalised in April.

                                                          Third-party items

                                                          Quotes for books (26) and picnic blankets (25) in March.

                                                          Quoted — order not confirmed

                                                          Customer Advisory Board (CAB) swag

                                                          10 premium sets at $300–350 per person, delivered on time per Steven's weekly update (Sep 30, 2024).

                                                        3. 2025

                                                          Brazil Offsite 2025

                                                          Packs in tote bags, with separate redeem pages for employees, global remote staff, local staff and the CAB. Final proofs and invoice went out Jan 9, 2025, and customs paperwork was sorted for shipping.

                                                          Brazil Offsite, C-Suite version

                                                          A dedicated executive version of the offsite pack.

                                                          New Hire Kit

                                                          Ongoing SwagUp redeem page, set up to ship internationally with a workaround for Serbia, which SwagUp doesn't serve.

                                                          Still in use in 2026

                                                          New Parents kit

                                                          Onesies and puzzles. Order confirmation signed around Aug 22, 2025; kits shipping by Nov–Dec, with an on-demand option for larger onesie sizes being set up.

                                                          The Dec 24, 2025 recap to Andela named four 2025 initiatives: Brazil Offsite, Brazil Offsite C-Suite, New Hires and New Parents.

                                                        4. 2026

                                                          Patagonia jackets for the exec offsite

                                                          4 jackets ordered under PO 795163 (order confirmation signed by Erin, Aug 2026). Arrived by Sep 30; a size mix-up flagged on Sep 28 is being resolved with the vendor.

                                                          Size fix in progress

                                                          Andela Swag Hub

                                                          Launched Sep 23, 2026, with inventory, redemptions and low-stock alerts.

                                                        What's next

                                                        Six next-step opportunities

                                                        Where to take the partnership from here.

                                                        Shift sends toward Monday mornings

                                                        The send-time analysis shows the best email window is Monday 08:00 at 91.0% open vs a 61.8% average, while small-hours UTC sends (worst: Wednesday 03:00, 45.5%) underperform. Move recurring newsletters and announcements into the strong Monday–Tuesday morning slots and avoid overnight scheduling.

                                                        Switch on the personal-email channel

                                                        The export shows no personal-email deliveries despite drafted personal-email moments. Benefits, payroll and offboarding-critical messages reach people even when work accounts are unavailable. We propose enabling ChangeEngine's personal-email channel for a defined message class.

                                                        Gather quick feedback with embedded polls

                                                        Teams interaction sits at 5.8% and reactions total just 50 across the Teams period, so today engagement is mostly click-based. The newsletter editor's embedded polls capture lightweight pulse feedback inside the communication itself.

                                                        Stand up an IT & Security hub with the Page Module

                                                        Security and IT messages are Andela's strongest performers (top open rates include the Google Drive security notice at 87.5% and phishing alerts at 84.4%). A standing Page Module microsite gives those one-off alerts a permanent, linkable home — and can hold handbooks, onboarding and benefits information too.

                                                        See what you can create →

                                                        Re-balance the “Other” program

                                                        The “Other” program carries 12,132 of 37,880 deliveries, which hides what is actually driving engagement. Re-tag its communications into named programs (or new ones) so program-level reporting becomes actionable.

                                                        Learning & Development campaign

                                                        A weekly professional-development series — difficult conversations, goal-setting, workplace wellness — positioned as distinct from compliance training. Andela's existing Learning & Development program gives it a ready home.

                                                        What it can include

                                                        • Weekly learning topic.
                                                        • Educational articles and insights.
                                                        • Best practices and practical tips.
                                                        • Short videos or podcasts.
                                                        • Additional resources and tools.
                                                        • Reflection questions or action items.
                                                        • Links to internal or external training.
                                                        Data notes

                                                        How to read these figures

                                                        Method notes

                                                        Open rule
                                                        A recipient counts as opened when they have an open event or any valid click for that communication (click-implies-open). Opens are an email-only signal; tracking began 2023-05-02, so open rates before May 2023 are not shown.
                                                        Click rule
                                                        Click rate counts only deliveries of link-carrying communications (a communication has links when at least one click was ever recorded for it — the exports carry no link data directly). Groups or slots whose communications have no links read 'no links', never 0%. Email click performance is click-to-open: unique clickers / unique openers on link-carrying emails.
                                                        Scanner filter
                                                        Clicks in uniform bursts — ≥5 distinct recipients of the same communication clicking within a 20-second window — are excluded as security link-scanner traffic. 91 of 8,973 raw clicks excluded across 7 communications.
                                                        Channels
                                                        Channel is inferred from the delivery destination: work email address / Slack ID (2023, until the Teams migration at end-2023) / Teams '29:' conversation ID (2024 onward). There is no personal-email channel in the data.
                                                        Automated communications
                                                        A communication is automated/recurring/triggered when its schedule record carries a trigger (work anniversary, start date) or it sent on more than 5 distinct days.
                                                        Program names
                                                        program.csv (full lookup, 35 programs; all 19 program_ids seen in deliveries are named; the schedule export's 16 titles all agree).
                                                        Person-link coverage
                                                        person_id coverage of deliveries: 2023: 31.6%, 2024: 87.3%, 2025: 100.0%, 2026: 100.0%. Coverage reaches and stays at or above 95% per month from 2024-10. Department, work-region, management-level and per-person views run on the coverage-safe window (2024-10 – 2026-09) only; earlier rows (all 2023 Slack, early email, and most of the 2024 Teams ramp-up) carry no person link.
                                                        Suppression
                                                        Groups with fewer than 5 roster members are suppressed.
                                                        Send reconciliation
                                                        send.csv reconciles with delivery.csv: identical Slack coverage, Teams differs by 1 row, and 156 email (communication, recipient) sends have no matching delivery (bounces / non-delivery, ~0.7% of email sends); 6 email delivery keys lack a send row. delivery.csv remains the source of truth for all delivery facts.
                                                        Reactions
                                                        Teams-only, Mar 2024 – Aug 2025; re-sync duplicates removed. 75 raw rows deduplicated to 50.

                                                        What the data could not support

                                                        For the ChangeEngine team.

                                                        • Blocked — Value model / ROI

                                                          No cost, time-saved or outcome inputs exist in the export set. Unblocked by Agreed value assumptions or outcome data (e.g. attrition, survey deltas) from Andela.

                                                        • Blocked — Communication health score

                                                          A composite score needs benchmarks and weights that have not been agreed for Andela. Unblocked by An agreed scoring rubric (benchmarks per channel and weightings).

                                                        • Blocked — Audience overlap / fatigue by segment

                                                          Segment definitions are point-in-time SQL against a live directory; membership at send time is not reconstructible from the exports. Unblocked by Point-in-time segment membership snapshots or a directory history.

                                                        • Workforce reach is an estimate: leave dates for people purged on the two HRIS-migration dates are modeled from surrounding attrition (see reach method), not observed. Exact reach needs an HRIS export with leave dates.
                                                        • No personal-email channel exists in the data despite the request — only work email, Slack (2023) and Teams (2024+).
                                                        • Opens exist only from 2023-05-02; Jan–Apr 2023 email open rates are not shown.
                                                        • 33.7% of deliveries (all 2023 Slack + early email) carry no person link; person-level views are restricted to 2024-10 – 2026-09.
                                                        • Slack-era (2023) reactions were not exported; reactions cover Teams, Mar 2024 – Aug 2025 only.
                                                        Raw dataWindow: All time

                                                        Every communication

                                                        264 communications, one row each. Fixed window. Select a column header to sort.

                                                        ChannelsFlags
                                                        Goals Setting kick-offGoal Setting 20232023-03-01420—5.7%—Slack—
                                                        EOW ReminderGoal Setting 20232023-03-10419—6.4%—Slack—
                                                        5 days to go!Goal Setting 20232023-03-15419—7.6%—Slack—
                                                        3 days to goGoal Setting 20232023-03-17419—8.1%—Slack—
                                                        Final Day scannerGoal Setting 20232023-03-21419—11.9%—Slack—
                                                        May Mock CampaignMental Wellbeing Challenge 20232023-05-0239239.3%1.8%—Work email—
                                                        AndelaOS is here!Employee Engagement2023-06-1538051.1%23.4%—Work email—
                                                        2023 Mid-year reflections processEOY COMMS2023-06-1637848.4%13.0%—Work email—
                                                        Midyear reflections kick off emailMid-year Reflections2023-07-0537850.5%14.3%—Work email—
                                                        1H Round UpEmployee Engagement2023-07-1137746.2%no links—Work email—
                                                        Employee WellbeingHealth & Wellness2023-04-02373—26.8%—Slack—
                                                        #Workplacesprint Re-thinking MeetingsOther2023-08-0236745.5%6.0%—Work email—
                                                        World Health DayHealth & Wellness2023-04-07365—3.3%—Slack—
                                                        Mid-week check-in - 26th of JulyMid-year Reflections2023-07-2636349.3%5.8%—Work email—
                                                        2023 Employee Data UpdateOther2023-09-0136061.9%31.9%—Work email—
                                                        Annual Compliance Training Kick-OffCompliance2023-09-0635678.4%63.2%—Work email—
                                                        Workday Update scannerOther2023-09-2635062.0%30.0%—Work email—
                                                        AndelaOS is here! (Slack)Employee Engagement2023-06-15344—14.5%—Slack—
                                                        Mid-year reflections are live!Mid-year Reflections2023-07-07341—11.7%—Slack—
                                                        1H Round UpEmployee Engagement2023-07-11337—no links—Slack—
                                                        2023 Employee Data Update - SlackOther2023-09-01336—23.8%—Slack—
                                                        Mid-year Reviews - Start scheduling your Reflection Conversations now!Mid-year Reflections2023-07-19335—7.5%—Slack—
                                                        Handbook Update NotificationOther2024-04-0933357.4%17.4%—Work email—
                                                        EOY Pre-Launch CommsEOY COMMS2023-10-1833155.9%6.0%—Work email—
                                                        Slack prompt - Final push check-in on conversations to all AndelansMid-year Reflections2023-07-31330—no links—Slack—
                                                        Leena.aiOther2024-02-0132850.9%12.2%—Work email—
                                                        Goal Setting 2024Other2024-02-2832747.7%3.4%—Work email—
                                                        Andela Intranet SharePoint LaunchIT2024-05-2032756.0%15.3%—Work email—
                                                        EOY Awards - RecordingAwards Programs2023-12-2032643.3%9.5%—Work email—
                                                        IT CommsOther2023-12-2132645.1%6.1%—Work email—
                                                        EOY Awards ReminderEOY COMMS2023-11-1432555.7%12.0%—Work email—
                                                        EOY Awards ReminderEOY COMMS2023-11-1732449.7%7.1%—Work email—
                                                        EOY 6 days before reminderEOY COMMS2023-12-0832455.9%0.9%—Work email—
                                                        Workday Update scannerOther2023-09-29323—13.0%—Slack—
                                                        Employee - Employee Resource Hub (Original Editor)Other2024-06-2732357.9%19.5%—Work email—
                                                        EOY 2 days before reminderEOY COMMS2023-12-1332258.1%3.4%—Work email—
                                                        Workday RaffleOther2023-10-05321—3.7%—Slack—
                                                        EOY 1st ReminderEOY COMMS2023-12-0132153.6%8.1%—Work email—
                                                        Request for FeedbackEOY COMMS2023-10-02320—3.1%—Slack—
                                                        2024 Midyear Check Kick off EmailOther2024-07-0832055.9%8.8%—Work email—
                                                        Welcome to Advocacy at AndelaEmployee Advocacy2024-07-1532054.4%13.1%—Work email—
                                                        Advocacy Contest UpdateEmployee Advocacy2024-08-0731954.2%3.4%—Work email—
                                                        Content Closing Soon!Employee Advocacy2024-09-1031356.9%2.9%—Work email—
                                                        Andela All-Team Offsite TeaserOther2024-09-2730776.9%24.1%—Work email—
                                                        Andela SharePointIT2024-04-1230647.4%no links—Work email—
                                                        Contest WinnerEmployee Advocacy2024-09-3030668.0%5.9%—Work email—
                                                        Andela All-Team Offfsite RSVP scannerOther2024-10-0130684.6%69.9%—Work email—
                                                        Awardco Ends - Redeem Your SparksOther2024-05-28304—4.3%14Teams—
                                                        Anniv. EmployeeBirthdays and Anniversaries2024-08-05304—no links22Teamsautomated
                                                        EOY Awards Nomination Form AnnouncementOther2023-11-01303—9.9%—Slack—
                                                        Intro to Andela LearningLearning & Development2024-05-0130158.8%13.3%—Work email—
                                                        Midweek UpdateOther2024-07-24301—no links0Teams—
                                                        Reminder - 2024 Midyear Check Kick off CommsOther2024-07-10300—4.7%15Teams—
                                                        Midyear Check-Ins ReminderOther2024-07-29300—no links0Teams—
                                                        Midyear Check-in EndOther2024-08-02300—no links2Teams—
                                                        Nomination Form ReminderOther2023-11-16299—13.4%—Slack—
                                                        Introducing the Asante ProgramEmployee Retention2024-05-1329957.9%15.7%—Work email—
                                                        Midyear Check-in ReminderOther2024-07-18299—no links2Teams—
                                                        Advocacy Contest Launch ReminderEmployee Advocacy2024-07-22299—1.3%4Teams—
                                                        EOY Awards ReminderEOY COMMS2023-11-2129854.7%7.0%—Work email—
                                                        H1 Goal Setting ReminderOther2024-03-11298—no links0Teams—
                                                        H1 Goals ReminderOther2024-03-13298—12.4%37Teams—
                                                        Goal Setting ReminderOther2024-03-06297—4.7%14Teams—
                                                        Goal Setting ReminderOther2024-03-07297—7.1%23Teams—
                                                        H1 Goals Submission ReminderOther2024-03-14297—16.8%51Teams—
                                                        Nomination Form ReminderOther2023-11-21296—10.5%—Slack—
                                                        January 2025 Product NewsletterProduct Newsletter2025-01-2829448.6%2.4%—Work email—
                                                        Monthly Product Newsletter - TemplateProduct Newsletter2024-11-2229258.9%3.1%—Work email—
                                                        Brazil: Book Your Travel! scannerOther2024-11-2629278.8%41.8%—Work email—
                                                        December Product NewsletterProduct Newsletter2024-12-1029160.1%3.4%—Work email—
                                                        Leena AI - Policies ReadyEmployee Advocacy2024-03-24290—9.0%26Teams—
                                                        Advocacy December UpdateEmployee Advocacy2024-12-0929061.0%3.1%—Work email—
                                                        Q4 2024 Advocacy Contest WinnerEmployee Advocacy2024-12-1629065.5%1.4%—Work email—
                                                        Q1 Wellness WeekendHealth & Wellness2025-01-07290—21.0%65Teams—
                                                        MS365 Migration UpdateIT2024-03-28289—no links1Teams—
                                                        2024 Performance Management Employee CommsOther2024-11-1128967.8%no links—Work email—
                                                        Self-Reviews are Open!Other2024-11-13289—12.1%35Teams—
                                                        10th Anniversary - Microsoft Form Notice 1Employee Engagement2024-04-01284—2.8%10Teams—
                                                        Anniv. Manager ReminderBirthdays and Anniversaries2024-08-06281—no links0Teamsautomated
                                                        10th Anniversary - Microsoft Form Notice 2Employee Engagement2024-04-30277—5.8%17Teams—
                                                        10th Anniversary - Microsoft Form Notice 2Employee Engagement2024-05-01277—4.0%11Teams—
                                                        Compensation Adjustments Notification scannerBenefits2024-04-0422579.6%65.3%—Work email—
                                                        Mid-week reminder 1.1Mid-year Reflections2023-06-21220—8.2%—Slack—
                                                        SECURITY NOTICE: Stay Alert for Phishing and Scam MessagesIT2026-06-2421884.4%no links—Work email—
                                                        Andelaversary - 10 years - Save the Date (Everyone Else)Employee Engagement2024-05-1720971.3%55.5%—Work email—
                                                        February Product NewsletterProduct Newsletter2025-02-2720358.1%4.4%—Work email—
                                                        March 2025 Product NewsletterProduct Newsletter2025-03-2718652.2%1.6%—Work email—
                                                        Revenue Kick Off Swag scannerEmployee Engagement2024-01-0418576.8%66.5%—Work email—
                                                        March Advocacy Contest ReminderEmployee Advocacy2025-03-1818259.3%3.3%—Work email—
                                                        Q1 2025 Advocacy contest winnerEmployee Advocacy2025-04-0718158.6%3.9%—Work email—
                                                        IRL Guidelines - LaunchOther2025-04-0318075.6%43.3%—Work email—
                                                        April 2025 Product NewsletterProduct Newsletter2025-04-2918058.3%2.8%—Work email—
                                                        Andela Pay AOR Internal AnnouncementProduct Newsletter2025-04-2918059.4%1.7%—Work email—
                                                        Advocacy Contest Q2 Update #1Employee Advocacy2025-05-1218055.6%1.1%—Work email—
                                                        H1'25 NPS Read-outOther2025-05-2018061.7%13.3%—Work email—
                                                        Migration commsIT2025-05-2218063.3%4.4%—Work email—
                                                        May 29thIT2025-05-2918066.1%12.2%—Work email—
                                                        May 2025 Product NewsletterProduct Newsletter2025-05-3018055.6%2.8%—Work email—
                                                        Final May 30th EmailIT2025-05-3018070.6%16.7%—Work email—
                                                        June 2ndIT2025-06-0217791.0%15.8%—Work email—
                                                        Training Session - May 28IT2025-05-27176—2.8%6Teams—
                                                        May 29th TeamsIT2025-05-29176—6.2%13Teams—
                                                        Mat 30th - teamsIT2025-05-30176—8.5%16Teams—
                                                        🚀 Coexistence Plan for Google, Microsoft and SlackIT2025-06-0217678.4%0.6%—Work email—
                                                        EOY CommsEOY COMMS2023-11-0317556.0%no links—Work email—
                                                        June 2025 Product NewsletterProduct Newsletter2025-06-2617475.3%9.2%—Work email—
                                                        SharePoint, Email & SSO Migration UpdatesIT2025-07-0817479.9%1.1%—Work email—
                                                        Final SharePoint Cutover This Weekend – Action Required MondayIT2025-07-2417381.5%no links—Work email—
                                                        July 2025 Product NewsletterProduct Newsletter2025-07-2917382.1%4.6%—Work email—
                                                        SharePoint Data Migration UpdateIT2025-07-0217283.7%2.9%—Work email—
                                                        August 2025 Product NewsletterProduct Newsletter2025-09-0316975.1%5.9%—Work email—
                                                        CyberSecurity Awareness MonthIT2025-10-0716879.2%20.8%—Work email—
                                                        Action Required: Google Drive Public Sharing Update by Oct 31IT2025-10-1516887.5%5.4%—Work email—
                                                        Important Update: Strengthening Our Email SecurityIT2025-10-0216779.6%1.2%—Work email—
                                                        September 2025 Product NewsletterProduct Newsletter2025-10-0216772.5%1.2%—Work email—
                                                        Social Engineering Emotions - Know the Red FlagsIT2025-10-2116778.4%9.6%—Work email—
                                                        December 2025 Product NewsletterProduct Newsletter2025-12-2216774.3%2.4%—Work email—
                                                        February 2026 Product NewsletterProduct Newsletter2026-02-1316680.1%7.8%—Work email—
                                                        Subject: Retirement of Microsoft 365 AccessIT2025-09-2216577.6%3.6%—Work email—
                                                        TrelicaIT2025-12-1516282.1%no links—Work email—
                                                        EOY ReminderEOY COMMS2023-11-01141—7.1%—Slack—
                                                        Company Swag / Day 1Onboarding2024-06-1213994.2%84.9%—Work emailautomated
                                                        International's Women's DayDEIB2023-03-08133—no links—Slack—
                                                        Mid-week reminder 1Mid-year Reflections2023-06-21120—14.2%—Slack—
                                                        Andela Intranet Go Live (Managers)IT2024-05-2012055.8%9.2%—Work email—
                                                        Andelaversary - 10 years - Save the Date (Reminder)Employee Engagement2024-06-1312064.2%52.5%—Work email—
                                                        Manager - Employee Resource Hub (Original Editor)Other2024-06-2711953.8%14.3%—Work email—
                                                        Andelaversary - 10 years - Save the DateEmployee Engagement2024-05-1711874.6%51.7%—Work email—
                                                        Andelaversary - 10 years - Save the Date (Updated link) scannerEmployee Engagement2024-05-1711883.1%71.2%—Work email—
                                                        Manager Email - 2024 Midyear Performance Check-in CycleOther2024-07-0211855.1%no links—Work email—
                                                        W-2 Form AvailableOther2024-01-1911155.9%27.0%—Work email—
                                                        Manager Reviews Kick-OffOther2024-11-20108—9.3%10Teams—
                                                        Election ReminderOther2024-11-0410767.3%1.9%—Work email—
                                                        Manager Preview - 2024 Performance ReviewsOther2024-11-0810765.4%no links—Work email—
                                                        Open Enrollment is ComingOther2023-11-0810661.3%2.8%—Work email—
                                                        Open Enrollment is Here 2023 EmailOther2023-11-1510670.8%29.2%—Work email—
                                                        Open Enrollment is ComingOther2023-11-09105—no links—Slack—
                                                        Open Enrollment is Here 2023 SlackOther2023-11-15105—21.0%—Slack—
                                                        Open Enrollment ReminderOther2023-11-2010569.5%19.0%—Work email—
                                                        US - Paylocity & Workday UpdateOther2023-11-29105—10.5%—Slack—
                                                        International's Women's DayDEIB2023-03-08104—no links—Slack—
                                                        Open Enrollment ResourcesOther2023-11-20104—18.3%—Slack—
                                                        EOY Manager CommsEOY COMMS2023-10-279758.8%6.2%—Work email—
                                                        Email/2024 OE Coming Soon (10/25/24)Benefits2024-10-259355.9%1.1%—Work email—
                                                        Email/2024 OE is here (11/01/24)Benefits2024-11-019367.7%26.9%—Work email—
                                                        EOY Manager CommsEOY COMMS2023-11-029266.3%7.6%—Work email—
                                                        Open Enrollment is Coming (Manager Version)Other2023-11-099260.9%6.5%—Work email—
                                                        Manager Review - EOYOther2023-11-228969.7%18.0%—Work email—
                                                        Team Goal Review ReminderOther2024-03-1884—no links0Teams—
                                                        Team Goals Review ReminderOther2024-03-2582—6.1%5Teams—
                                                        Final day to review team 2024 goalsOther2024-03-2882—7.3%6Teams—
                                                        EOY CommsEOY COMMS2023-11-038062.5%no links—Work email—
                                                        2024 OE Reminder (Teams)Benefits2024-11-1364—9.4%7Teams—
                                                        Revenue Kick Off Swag / ReminderEmployee Engagement2024-01-166066.7%60.0%—Work email—
                                                        Teams/2024 OE Coming Soon (10/25/24)Benefits2024-10-2560—no links0Teams—
                                                        Teams/2024 OE is here (11/01/24)Benefits2024-11-0151—9.8%5Teams—
                                                        OE Reminder 1 (2023)Other2023-11-225080.0%14.0%—Work email—
                                                        OE Reminder 1 (2023)Other2023-11-2250—12.0%—Slack—
                                                        Anniv. Manager Reminder EmailBirthdays and Anniversaries2026-06-124365.1%no links—Work emailautomated
                                                        OE Reminder 1 (2023)Other2023-11-273979.5%33.3%—Work email—
                                                        OE Reminder 2 (2023)Other2023-11-2739—15.4%—Slack—
                                                        Anniv. Employee EmailBirthdays and Anniversaries2026-06-133994.9%no links—Work emailautomated
                                                        International's Women's DayDEIB2023-03-0834—no links—Slack—
                                                        Compliance Training - Manager E-mailCompliance2024-05-103435.3%no links—Work email—
                                                        Compliance Training - EmployeeCompliance2024-05-103461.8%no links—Work email—
                                                        Compliance Training Reminder - EmployeeCompliance2024-06-053450.0%no links—Work email—
                                                        Company Swag / New hires oct 23 - feb 24Onboarding2024-03-113278.1%65.6%—Work email—
                                                        Intro to Andela Learning (Missed Recipients)Learning & Development2024-06-063171.0%22.6%—Work email—
                                                        International's Women's DayDEIB2023-03-0828—no links—Slack—
                                                        International's Women's DayDEIB2023-03-0828—no links—Slack—
                                                        Brazil - Virtual participantsOther2025-02-032763.0%48.1%—Work email—
                                                        Introducing the Asante ProgramEmployee Retention2024-05-142657.7%30.8%—Work email—
                                                        2023 US Leadership Bonus EmailBenefits2024-02-222540.0%8.0%—Work email—
                                                        Brazil - Virtual participantsOther2025-02-082588.0%76.0%—Work email—
                                                        Self-Reviews Not Started/In ProgressEOY COMMS2023-11-092450.0%16.7%—Work email—
                                                        Revenue Kick Off Swag / ReminderEmployee Engagement2024-01-302147.6%42.9%—Work email—
                                                        International's Women's DayDEIB2023-03-0820—no links—Slack—
                                                        International's Women's DayDEIB2023-03-0820—no links—Slack—
                                                        International's Women's DayDEIB2023-03-0817—no links—Slack—
                                                        People Team Thank You!Awards Programs2023-12-191593.3%80.0%—Work email—
                                                        People Team SwagEmployee Engagement2023-12-221580.0%73.3%—Work email—
                                                        International's Women's DayDEIB2023-03-0814—no links—Slack—
                                                        New Hire Welcome Message (Day 1) - Workaround DraftOnboarding2023-01-0913—30.8%—Slack—
                                                        November Product NewsletterProduct Newsletter2024-11-201266.7%16.7%—Work email—
                                                        Winner NotificationMental Wellbeing Challenge 20232023-06-1610—100.0%—Slack—
                                                        June Wellness WinnersMental Wellbeing Challenge 20232023-07-1410100.0%100.0%—Work email—
                                                        July Wellness WinnersMental Wellbeing Challenge 20232023-08-1810100.0%100.0%—Work email—
                                                        Company Swag / Day 1Onboarding2024-05-17875.0%75.0%—Work email—
                                                        International's Women's DayDEIB2023-03-087—no links—Slack—
                                                        Brazil CAB InternalOther2025-01-22771.4%42.9%—Work email—
                                                        Get Ready: Google Workspace & Slack Go Live Soon!IT2025-05-28683.3%16.7%—Work email—
                                                        May 30th EmailIT2025-05-306100.0%no links—Work email—
                                                        Company Swag / Day 1Onboarding2026-02-135100.0%80.0%—Work email—
                                                        1. Welcome to ChangeEngineNotifications2023-08-29425.0%no links—Work email—
                                                        2. Create Your First MomentNotifications2023-08-30425.0%no links—Work email—
                                                        3. Formatting Slack MomentsNotifications2023-08-31450.0%25.0%—Work email—
                                                        4. Formatting Email MomentsNotifications2023-09-01425.0%no links—Work email—
                                                        Company Swag / New hires feb25 - march 11Onboarding2024-03-13475.0%75.0%—Work email—
                                                        6. The ChangeLibraryNotifications2023-09-04333.3%no links—Work email—
                                                        5. Accessing Your ProgramsNotifications2023-09-0430.0%no links—Work email—
                                                        7. The Timeline ViewNotifications2023-09-04333.3%no links—Work email—
                                                        8. The Calendar ViewNotifications2023-09-05333.3%no links—Work email—
                                                        People Team Swag (REMINDER)Employee Engagement2023-12-26366.7%66.7%—Work email—
                                                        Revenue Kick Off Swag scannerEmployee Engagement2024-01-093100.0%100.0%—Work email—
                                                        Company Swag / Day 1 (Ariana, Akram, Nneka)Onboarding2024-07-033100.0%100.0%—Work email—
                                                        Brazil CAB ExternalOther2025-01-223100.0%100.0%—Work email—
                                                        International's Women's DayDEIB2023-03-082—no links—Slack—
                                                        Revenue Kick Off Swag scannerEmployee Engagement2024-01-122100.0%100.0%—Work email—
                                                        Company Swag / Day 1 (Kat)Onboarding2024-05-282100.0%100.0%—Work email—
                                                        Company Swag / Day 1Onboarding2025-04-092100.0%50.0%—Work email—
                                                        Managers - EoY Cycle Phase 5: Performance & Growth ConversationsEOY COMMS2023-01-171—100.0%—Slack—
                                                        New Hire End of Week 1 MessageOnboarding2023-01-211—no links—Slack—
                                                        Phase 4: Performance and Growth Conversations ReminderEOY COMMS2023-01-251—100.0%—Slack—
                                                        Phase 4: Performance and Growth Conversations Last ChanceEOY COMMS2023-01-271—100.0%—Slack—
                                                        International's Women's DayDEIB2023-03-071—no links—Slack—
                                                        First Slack prompt - Mid Year Reflections 2023EOY COMMS2023-06-091—0.0%—Slack—
                                                        June FocusMental Wellbeing Challenge 20232023-06-131—no links—Slack—
                                                        And the winner is....Mental Wellbeing Challenge 20232023-06-161—0.0%—Slack—
                                                        June - Wellness FormMental Wellbeing Challenge 20232023-06-301—0.0%—Slack—
                                                        July Well-being focusMental Wellbeing Challenge 20232023-07-101—100.0%—Slack—
                                                        And the winner is...Mental Wellbeing Challenge 20232023-07-141—no links—Slack—
                                                        Message for people managers to complete goals update & Schedule performance convos with managersMid-year Reflections2023-07-141—0.0%—Slack—
                                                        Final reminder to complete goals update & Schedule performance convos with managersMid-year Reflections2023-07-141—0.0%—Slack—
                                                        Slack reminder to managersMid-year Reflections2023-07-211—0.0%—Slack—
                                                        EOW Slack reminder to all AndelansMid-year Reflections2023-07-211—0.0%—Slack—
                                                        #workplacesprint Coming Soon!Other2023-07-261—no links—Slack—
                                                        #workplacesprint Share your remote office!Other2023-07-261—100.0%—Slack—
                                                        EOW check-in - 26th of July - SLACKMid-year Reflections2023-07-281—0.0%—Slack—
                                                        Mental Well-being RaffleMental Wellbeing Challenge 20232023-07-311—100.0%—Slack—
                                                        Wrap Up Message to ManagersMid-year Reflections2023-08-011—no links—Slack—
                                                        Wrap Up Message to All AndelansMid-year Reflections2023-08-011—0.0%—Slack—
                                                        #workplacesprint Let's Rethink Meetings!Other2023-08-021—100.0%—Slack—
                                                        Last call!Health & Wellness2023-08-091—0.0%—Slack—
                                                        Remote Working TipsOther2023-08-091—no links—Slack—
                                                        Workplace Sprint, Week 3Other2023-08-161—0.0%—Slack—
                                                        July Wellness WinnersMental Wellbeing Challenge 20232023-08-181—no links—Slack—
                                                        July Wellness Winners (Grand Prize)Mental Wellbeing Challenge 20232023-08-181100.0%100.0%—Work email—
                                                        Message #3: #WorkplacesprintOther2023-08-231—no links—Slack—
                                                        #workplacesprint RetrospectiveOther2023-08-301—100.0%—Slack—
                                                        Compliance TrainingOther2023-09-011—100.0%—Slack—
                                                        Physical Well-being ChallengeMental Wellbeing Challenge 20232023-09-041—100.0%—Slack—
                                                        September Check-InMental Wellbeing Challenge 20232023-09-151—100.0%—Slack—
                                                        Physical Well-beingHealth & Wellness2023-09-281—no links—Slack—
                                                        October Wellness ThemeHealth & Wellness2023-10-041—no links—Slack—
                                                        October Play ChallengeHealth & Wellness2023-10-111—0.0%—Slack—
                                                        Remote TipsOther2023-10-131—100.0%—Slack—
                                                        October WellbeingHealth & Wellness2023-10-251—0.0%—Slack—
                                                        Remote Tips 2Other2023-10-271—0.0%—Slack—
                                                        November Well-being FocusHealth & Wellness2023-11-061—100.0%—Slack—
                                                        Revenue Kick Off Swag scannerEmployee Engagement2024-01-151100.0%100.0%—Work email—
                                                        Revenue Kick Off Swag scannerEmployee Engagement2024-01-251100.0%no links—Work email—
                                                        Revenue Kick Off Swag scannerEmployee Engagement2024-01-2910.0%no links—Work email—
                                                        Revenue Kick Off Swag scannerEmployee Engagement2024-01-2910.0%no links—Work email—
                                                        Revenue Kick Off Swag / ReminderEmployee Engagement2024-02-0210.0%no links—Work email—
                                                        Revenue Kick Off Swag scannerEmployee Engagement2024-02-261100.0%100.0%—Work email—
                                                        Revenue Kick Off Swag scannerEmployee Engagement2024-03-011100.0%100.0%—Work email—
                                                        Revenue Kick Off Swag (May 2)Employee Engagement2024-05-021100.0%100.0%—Work email—
                                                        Introducing the Asante Program - Lila' copyEmployee Retention2024-05-131100.0%100.0%—Work email—
                                                        Company Swag / Day 1 (Kat)Onboarding2024-05-2810.0%no links—Work email—
                                                        Company Swag / Day 1 (Kat)Onboarding2024-05-291100.0%100.0%—Work email—
                                                        Anniv. Employee (Jean Makara)Birthdays and Anniversaries2024-08-051—no links0Teams—
                                                        Alper - SwagOther2025-04-301100.0%no links—Work email—
                                                        Anniv. Employee - TemidayoBirthdays and Anniversaries2025-08-061—no links0Teams—
                                                        Company Swag / Day 1 - Chris HOnboarding2026-04-291100.0%100.0%—Work email—

                                                        Open rate is email-only; interactors are Teams clickers or reactors. "no links" = no click was ever recorded for that communication.